database › deep-dives
Tool deep-dives
Long-form individual reviews of tools catalogued in the database. The catalog tells you the facts; the deep-dives tell you the texture.
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Adalysis
Creative · Tools-only
Ad-copy A/B testing with statistical significance reporting. $99/mo. Pairs cleanly with model-driven bidding tools.
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Groas.ai
Bidding · Real ML
Managed PPC service with custom deep-learning bidding per account. $999/mo, $5K min spend.
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Optmyzr
Bidding · Rules
Rule-based PPC scripts and budget pacing. $208/mo. Backbone of many agency stacks.
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Supermetrics
Reporting · Tools-only
Ad-platform data extraction to spreadsheets, BigQuery, Looker. $39/mo and up.
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WordStream
Bidding · Rules
SMB-leaning Google Ads management. $264/mo. Useful as training wheels.